Regardless of your experience, if you’re an online writer, at some point you’ll want to create even better blog posts. Even if your blog posts are perfectly fine the way they are now, most people want to improve their skills further. So, see if you’re already using all these blogging tips that will make your writing better and learn something new if you haven’t used all of them yet:
1. Write only for your audience.
Your blog post isn’t for everyone. It’s nearly impossible to write for everyone. Instead, you should be writing for your audience. Unlike other people, your audience is actually interested in the topic you’re writing about. Know your audience and their search intent. Learn where your audience is from and which content they find most interesting. You can do this with the help of Google Analytics and many other tools.
2. Put enough thought into writing the headline.
Your post can be great, but if your headline isn’t compelling, no one’s going to read it. People judge a blog by its title, and there’s nothing you can do about it except dedicate enough time to coming up with a great title. The success of your article depends on its headline. So, one of the blogging tips that will make your writing better is to put time and thought into creating a compelling headline for your blog post.
3. Use shorter paragraphs, subheadings, and bullet points.
Before deciding whether they’ll read the article or not, most people skim through it. Because of this, it’s helpful and very important to use shorter paragraphs, subheadings, and bullet points. This way, the most important parts of your article will be noticeable enough for the person to decide whether they want to read the entire post. Your blog post is supposed to give quality information that’s highly focused in the shortest amount of time possible. Using short paragraphs, subheadings, and bullet points helps the reader understand the message in the shortest amount of time possible. Keep in mind that bullet points are like mini-headlines, so they should also be compelling and consist of short sentences.
4. Don’t use complex sentences.
Speaking of sentences, one of the blogging tips that will make your writing better is to write in simple, easily understandable sentences. One sentence is supposed to convey only one idea. Some writers want to sound smarter, so they use complex sentences which only confuse their readers. Your reader might be intelligent, but they’ll still need simplified information given to them in a short amount of time. So, avoid complex sentences.
5. Use images.
It’s easier to process visual content than content that is based purely on text. To increase engagement, use captivating images for your blog posts. You can find high-quality and royalty-free stock images on many websites such as Shutterstock.
6. Create an outline first and edit later.
It can be difficult to simply sit and write without thinking things through. Naturally, you will first research the topic. You can do this the day before you write the article, just make sure to write down the important things that you’re going to use. Before you start writing, create some sort of a rough outline that will lead you as you write. To create a good blog post, you need to plan ahead what you’re going to write, so don’t skip this step. You can edit and proofread after you’re done writing. Some writers edit as they write, but this is a bad idea since it can make you lose track of what you were going to say. Write without worrying about grammar, spelling, and other things that you can fix later in editing.
7. Write every day
You already know that practice makes perfect, but with practice, it’s not just your writing skills that will improve. If you write every day, it will be easier to get into the right mindset to write something. Writing every day will also improve your typing skills, and if you’re writing something that you enjoy, you’ll still find joy in writing.
8. Optimize content for search engines
If your blog post doesn’t rank in search engines, not a lot of people are going to read it. So, learn about optimizing content for search engines and make sure that you get organic visits. You should have a short, catchy title, a meta description, focus keywords, links, images with alt tags, categories, tags, and proper formatting and social media dimensions. If your blog posts have all these things, they are more likely to rank higher in search engine results.